Crocs launches 'Free Pair for Healthcare' in response to COVID-19 outbreak

Laverne Higgins
March 27, 2020

Crocs CEO Andrew Rees said in a statement to the press that the company came up with the idea after speaking to healthcare workers about how they could help.

"A Free Pair for Healthcare" allows doctors, nurses and other health care workers to choose a free pair of footwear between Crocs Classic Clogs and Crocs At Work styles. This offer is open to healthcare maintenance workers and janitors as well. The company recently announced it was donating its shoe - already a favorite of the medical community - to healthcare workers fighting the coronavirus pandemic. Due to extremely high volume, we have met our daily free pair limit.

The duration of our giveaway will depend on our level of inventory and the amount of requests we receive.

"The healthcare industry has always embraced Crocs, but our mantra of "be comfortable in your own shoes" applies now more than ever, and we want to do more to help our nation's heroes".

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Beyond the 10,000-pair-per-day Crocs has pledged to individual applicants, the company has also announced plans to donate up to 100,000 pairs of shoes to be distributed to a number of select healthcare facilities and organizations across the country, including JobsOhio and the Dayton Area Hospital Assn.

There is a long wait-list of healthcare workers who have requested shoes, so starting March 24, Allbirds has pivoted to a "buy-one-give-one" model.

The rubber-like waterproof shoe can be easily washed off and is an attractive option for people working in fast-paced environments that require you to be on your feet for long periods of time, like hospitals.

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