Trump allies consider buying right-wing Newsmax TV after fans desert Fox News

Nellie Chapman
November 20, 2020

In yet another incident of racism against people of colour in the United States, a pro-Donald Trump "protester" with a bigoted threat against "Blacks" and "Indians" has been causing shock on American news channels.

His comments came after Hicks Equity Partners, an investment firm connected to the Republican National Committee, was reported to be exploring the possibility of acquiring and investing in Newsmax, per the Wall Street Journal.

"We have not called the election".

President Trump has repeatedly praised Newsmax and the One America News Network for their support. Last week, President Trump took to Twitter to say the networks ratings are now falling as a result of its brushing him off. "Fox News daytime ratings have completely collapsed", the President wrote.

Newsmax has staunchly defended President Trump's claims that the election was stolen, and has attracted a large contingent of Trump true believers frustrated with Fox. It is not clear if Trump would be involved in trying to purchase the news outlet, however, last week Axios reported that Trump has told friends that he would like to start a digital media company to get back at Fox News. "But we are open - [Trump] is going to be a political and media force after he leaves the White House, and we would be open to talking to him about a weekly show".

Fox News has unveiled a new marketing campaign with the slogan: "Standing Up For What's Right". "We have always thrived with competition", noted BI.

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The shocking placard, however, was flashed on television and has caused debate on social media regarding the racist underside of Trump supporters pledging their solidarity and support to the President.

Media experts from CNN reported Wednesday that regular Fox News viewers have been switching to Newsmax after Fox declared Biden won the election. After enjoying a fulfilling relationship with Mr Trump since being sworn into office in 2017, Fox News found itself in the Trump administration's crosshairs for such a call.

Even though Ruddy concedes in an interview that Trump has an extremely narrow chance of overturning the results, he said it's up to the states, not media organizations, to declare a victor.

In some respects, the surge in Newsmax's viewership represents a temper tantrum by some Fox viewers, she said. He also said Fox now sees its competition "as no longer only cable news providers, but also as the traditional broadcast networks".

"I think that people that are not pro-Trump or don't like him think we should get past it or they are exhausted of it", he said. Ruddy said a new prime-time show will start next month and another is in the works.

He doesn't think Trump would be interested in doing a daily show.

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